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2007 |
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| 12/19/2007 |
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PROCEEDS FROM SALE OF WORLD’S MOST EXPENSIVE SIX-PACK DONATED TO HELP ENDANGERED WILDLIFE |
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| 10/04/2007 |
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Labatt Breweries of Canada Secures Manufacturing Jobs in Halifax with $45 million Investment |
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| 07/12/2007 |
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CONSUMER ADVISORY - SUSPECTED TAMPERING IN STELLA ARTOIS BEER |
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| 05/24/2007 |
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LABATT RENEWS LONG-STANDING RELATIONSHIP WITH BLUE BOMBERS |
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| 02/08/2007 |
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Alexander Keith's Red Amber Ale Arrives in Ontario in True Nova Scotia Style |
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| 03/30/2007 |
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LABATT OFFER FOR LAKEPORT BREWING INCOME FUND SUCCESSFUL - LABATT ACQUIRES ALL OF THE TRUST UNITS OF LAKEPORT
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| 03/29/2007 |
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KOKANEE LAUNCHES INNOVATIVE AD CAMPAIGN ON CALGARY COMMUTER TRAINS
CTrains get a mountain makeover and are transformed into Kokanee Gondolas
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| 02/06/2007 |
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ALEXANDER KEITH'S LAUNCHES NEW NATIONAL TV CAMPAIGN
TV spots bring the legendary brew master to life
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| 02/01/2007 |
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BUDWEISER TO REVEAL THREE NEW ADS ON SUPER BOWL XLI
The campaign celebrates those guys whose actions
speak louder than words
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| 02/01/2007 |
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BUD LIGHT LAUNCHES NEW CAMPAIGN ON SUPER BOWL
TV spots use light-hearted humour to focus on Bud Light's great, refreshing taste
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2006 |
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| 10/12/2006 |
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STELLA ARTOIS “TRAPPED” IN PERFECTION
Art Installation Debuts in Toronto, First Stop on Global Tour
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| 09/29/2006 |
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She Dared to Dream and the Dream Came True!
Chasty Ballesteros is the next Kokanee Glacier Girl
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| 09/25/2006 |
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Sociable! Halifax Celebrates Alexander Keith’s 211th Birthday
Matt Mays and El Torpedo and the Joel Plaskett Emergency
to toast legendary Haligonian during free concert on October 5th
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| 09/05/2006 |
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STELLA ARTOIS WALKS THE RED CARPET AS THE OFFICIAL BEER SPONSOR OF THE 2006 TORONTO INTERNATIONAL FILM FESTIVAL
Cinematic postcards celebrating famous films, launched during festival
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| 08/29/2006 |
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LABATT TEAMS WITH YOUNG CANADIANS IN INNOVATIVE RESPONSIBLE USE CAMPAIGN
Makeaplan.ca tackles drinking and driving with pragmatism and humour
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| 08/14/2006 |
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Labatt Blue Cold One cans sparkle at the 19th DuPont Packaging Awards
Specially-engineered can wins prestigious international packaging award
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| 07/21/2006 |
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BUD LIGHT PRESENTS... WAKESTOCK
Win Tickets to the WorldŐs Premier Wakeboarding, Action Sports and Music Festival and Participate in a Full Calendar of Action-Packed Bud Light Wakestock Activities
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| 06/21/06 |
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F1 drivers Nico Rosberg and Alex Wurz swap WilliamsF1 Team cars for Budweiser Clydesdales—just long enough to deliver some beer
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| 06/01/2006 |
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Good things really do come to those who wait!
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| 05/10/2006 |
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Kokanee Gets Mountains of Adrenaline as Title Sponsor of Kokanee Crankworx
Consumers “Chill Check” to win hot prizes, including a trip to check out Kokanee Crankworx Freeride Mountain Bike Festival
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| 03/08/2006 |
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ONTARIANS GET A TASTE OF THE KOOTENAY MOUNTAINS
Glacier-fresh tasting Kokanee Arrives in Ontario Direct from Creston, British Columbia
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| 03/20/2006 |
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THE TRUE TASTE OF BRAZIL SPREADS ACROSS CANADA
Ontarians Encouraged to Find Their 'Ginga' as BRAHMA® enters the market
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| 01/31/2006 |
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Kokanee celebrates mountain lifestyle with original artwork
Two million cans of Kokanee will each feature one of Western Canada’s six famed Mountains
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| 01/20/2006 |
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New Labatt Blue advertising campaign pays homage to the man behind the beer
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2005 |
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| 11/30/2005 |
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Clear the tracks for the Budweiser Super Bowl Tailgate Train
Exclusive train to transport 500+ fans to Super Bowl XL festivities
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| 11/01/2005 |
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Columbia Brewery Launches Provincial Search for the next Glacier Girl to star in new Kokanee TV ads
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| 09/27/2005 |
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Labatt Blue suits-up to mark hockey's return
Labatt wants to help beer drinkers get ready for the drop of the puck
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| 09/15/2005 |
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All-girl DJ tour to spin beats through Western Canada
Kokanee Fresh Tracks will showcase hottest new DJ talent.
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| 09/13/2005 |
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Alexander Keith's Ready to Rock First Free Outdoor Birthday Concert Set for October 5th
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| 07/19/2005 |
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7th Annual Kokanee Summit Ready to Rock Creston on Saturday, August 20th
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| 07/04/2005 |
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Budweiser honours Hamilton Tiger-Cats with commemorative beer can and t-shirts. |
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| 07/2005 |
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Kokanee celebrates B.C. Summer Destinations on 4 million bottles
Whistler Blackcomb Mountain Bike Park featured on specially designed Kokanee Adrenaline Summer back labels
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| 06/28/2005 |
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For Maritime beer drinkers, seeing red will be a good thing this summer
Keith's Red Amber Ale to launch just in time for Canada Day celebrations
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| 06/28/2005 |
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Labatt invests $40 million in London, Ont. brewery expansion |
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| 06/10/2005 |
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New Bud Light advertising is "Smooth all the way".
Brand campaign launches across Canada June 13.
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| 06/09/2005 |
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F1 driver Mark Webber leaves his cockpit and becomes brewmaster
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| 05/30/2005 |
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Labatt offers beer drinkers a honey of a deal
Made with pure Canadian honey, Labatt Genuine Honey launches in Ontario
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| 05/10/2005 |
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Labatt Blue solves Canada's beer warming crisis
Specially-engineered can keeps beer crisp, cold and refreshing for longer
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| 05/05/2005 |
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A Taste of Brazil is coming to Canada.
Albertans first Canadian beer drinkers to experience BRAHMA® |
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| 04/2005 |
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Bud Light brings man and meat even closer
Specially-marked cases of Bud Light offer two free 100% Canadian sirloin steaks
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| 04/01/2005 |
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Labatt to close Toronto brewery |
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| 03/11/2005 |
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Labatt introduces SHOK, taking beer to a new level
Beer with "surprising twist" a first for Canada
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| 02/28/2005 |
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Labatt Blue offers poker players the opportunity of a lifetime
Chance to earn a seat at a World Poker Tour qualifying tournament
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2004 |
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| 09/09/2004 |
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Labatt moderation message back on television with new target |
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| 09/08/2004 |
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Labatt to close New Westminster Brewery |
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| 05/06/2004 |
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King of Beer launches campaign supporting Canadian musicians |
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| 05/06/2004 |
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Labatt Blue Light wins gold medal in international beer competition |
| 03/19/2004 |
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Columbia Brewery Brings the Mountain to B.C. Bars |
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| 03/19/2004 |
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Hockey lovers' passion for mini-Stanley Cup replicas a phenomenon |
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| 03/12/2004 |
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A refreshing approach to the old summer job search |
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| 02/25/2004 |
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Canada Welcomes the Hockey World! |
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| 01/16/2004 |
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Labatt
Sterling "Rushing" to taps |
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| 01/07/2004 |
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Beer
Bottles save cash-starved municipalities $60m
annually |
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2003 |
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| 12/15/2003 |
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Conan
O’Brien to Film in Toronto, February
10-13, 2004 |
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| 12/11/2003 |
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Labatt
declares 'Sterling rush' |
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| 12/03/2003 |
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Labatt
and Carlsberg to end Canadian licensing agreement |
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| 11/24/2003 |
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Labatt
offers beer drinkers ultimate six-pack for
the holidays |
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| 10/16/2003 |
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Government
of Canada helps students develop skills through
summer employment program |
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| 10/14/2003 |
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Toronto
Student Wins National Leadership Award Labatt
recognizes Casey Antolak for work in fight
against hunger |
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| 04/10/2003 |
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Labatt
Blue Introduces 24BLUE, North America’s
First Common Short Code |
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| 04/09/2003 |
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Labatt,
hockey legends toast playoffs and hockey history
with launch of “Original Six” |
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| 02/27/2003 |
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Creative
competition latest chapter in Labatt’s
responsible use commitment |
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| 02/19/2003 |
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Students
who create their own summer jobs could qualify
to have Labatt pay their wages |
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| 01/10/2003 |
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NFL
Fans Score $100,000 Touchdown |
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2002 |
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| 11/05/2002 |
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Labatt
Extends Long-standing Partnership with Hamilton
Tiger Cats |
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| 10/08/2002 |
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Labatt
Unveils Creative Logo for John Labatt Centre
Partnership |
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| 08/29/2002 |
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Labatt
Launches 2002 AIDS Committee of Toronto (ACT)
Affinity Program |
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| 08/28/2002 |
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Labatt
Puts New Label on London Entertainment & Sports
Centre |
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